Graphic design
CLIENTDCLG
PROJECTMaking It Happen Awards collateral
The brief
Design and production of logo, brochure, bannerstands, certificates and award envelopes for an incentive awards presentation.
The work
The initial requirement was the development of a logo that represented four core principles of the department, to aid recognition these were distilled to four coloured spheres. The spheres were then used to rollout the scheme within the Department to great success. For the ceremony, the logo elements were developed as an invitation/brochure to be sent to individual and team nominees. Within the Department’s headquarters the project extended to bannerstands, posters and certificates and a system of announcing the award recipients. In order to meet the client’s short lead-times the certificates were printed on a digital press, the brochures were printed using offset litho and the bannerstand printed DTM on a Rho 320 press – the challenge was to ensure that all colours were accurately reproduced across each process.
The results
The presentation was a great success, the client was very impressed with the speed of production and the quality of the end product.
